Visa, a global leader in digital payments, has announced a new partnership with Pep Guardiola, the legendary football manager behind some of Europe’s most successful clubs. This two-year collaboration promises to offer Visa cardholders a range of exclusive experiences, blending the world of football with cutting-edge payment technology.
Guardiola, celebrated for his groundbreaking leadership at Barcelona, Bayern Munich, and Manchester City, will work with Visa to deliver unparalleled experiences to football fans across the region. Visa cardholders will have access to special events, including meet-and-greets with Guardiola, a chance to watch the FIFA World Cup 2026™ in his company, and opportunities to win exclusive signed memorabilia from the iconic manager.
Tarek Abdalla, Senior Vice President and Chief Marketing Officer for Visa in Central and Eastern Europe, Middle East, and Africa (CEMEA), commented: “We are thrilled to team up with Pep Guardiola, a legend who has revolutionized the game and led some of the most successful teams in football. This partnership aligns perfectly with Visa’s commitment to providing our cardholders with unforgettable experiences.”
He added, “Visa has a proud history of sponsoring major football tournaments, including the FIFA World Cup 2026™, AFCON, the Asian Cup, and more. Through this partnership, we’re excited to continue delivering on our promise to bring fans closer to the footballing action they love”.
“I am proud to partner with Visa to offer football fans unforgettable experiences. Both Visa and I are dedicated to creating moments that will live long in the memory. This is a special opportunity to bring people together through our shared passion for the beautiful game:, said Pep Guardiola.
Guardiola, widely regarded as one of the greatest football managers of all time, has led Manchester City to six Premier League titles, set numerous records for consecutive wins across La Liga, the Bundesliga, and the Premier League, and made history by winning the European treble twice.
As a leader in digital payments, Visa is committed to empowering individuals, businesses, and merchants around the world. The company continues to innovate with solutions that help users achieve their aspirations and make the most of every transaction—whether it’s one tap, swipe, or click at a time.
